Banks Never Ask That

Can You Spot a Phishing Scam?

It's time to put scammers in their place.

Every day, thousands of people fall victim to fraudulent emails, texts and calls from scammers pretending to be their bank. And in this time of expanded use of online and mobile banking, the problem is only growing worse. In fact, the Federal Trade Commission’s report on fraud estimates that American consumers lost a staggering $5.8 billion to phishing scams and other fraud in 2021—an increase of more than 70 percent over 2020. 

It’s time to put scammers in their place. Online scams aren’t so scary when you know what to look for. And at First Financial Bank, we’re committed to helping you spot them as an extra layer of protection for your account. We’ve joined with the American Bankers Association and banks across the country in a nationwide effort to fight phishing—one scam at a time. 

We want every bank customer to become a pro at spotting a phishing scam—and stop bank impostors in their tracks. It starts with these four words: Banks Never Ask That. Because when you know something sounds suspicious, you’ll be less likely to be fooled. 

These four phishing scams are full of red flags

  • Text Message: If you receive a text message from someone claiming to be your bank asking you to sign in, or offer up your personal information, it’s a scam. Banks Never Ask That.
  • Email: Watch out for emails that ask you to click a suspicious link or provide personal information. The sender may claim to be someone from your bank, but it’s a scam. Banks Never Ask That.
  • Phone Call: Would your bank ever call you to verify your account number. No! Banks Never Ask That. If you’re ever in doubt that the caller is legitimate, just hang up and call the bank directly at a number you trust.
  • Payment Apps: Beware of text messages from someone claiming to be your bank saying your account has been hacked. The scammer may ask you to send money to a new account they’ve created for you, but that’s a scam! Banks Never Ask That.

Simple Pro Tips to avoid cyber scams:

  • Be wary of suspicious links in emails and text messages
  • Beware of scare tactics
    • First Financial Bank will never pressure you to respond, especially through unsolicited messages
  • Protect your confidential information(account number, SSN, password, PIN)
    • First Financial will never CALL YOU to verify confidential information. However, we might ask for information to verify your identity when you call our Customer Care Center (855-660-5862)
  • Call the number on your card
    • If you think something might be a scam- play it safe. Hang up and call the number on the back of your card.
  • Watch for misspelled words

You’ve probably seen some of these scams before. But that doesn’t stop a scammer from trying. For more tips on how to keep phishing criminals at bay, including videos, an interactive quiz and more, visit


Information provided by American Bankers Association.